Comment for price automation

What to change before you turn it on

The trigger comes ready: comments with PRICE, on your next post, top-level comments only, and each person gets the flow once. If you answer someone yourself, the automation stops for them.

Check five things before you go live:

1. The trigger date. Open the comment trigger. Under "Select the posts", "Next post only" counts from a date, and Reset date moves that date to now. Press Reset date, then Save scenario, just before you publish your post.
2. The keyword. Keep PRICE, or add the words your audience writes, such as PP or COST: any one of them starts the flow. Test a new word first with the comment to DM keyword planner.
3. The price DM. Replace "€49, sizes S to XL" with your own price and details.
4. The product card. Rename "Trail jacket" and paste your product page in place of the example address. Tag it with the UTM link generator to see these visits in your analytics.
5. The WhatsApp number. The "Continue on WhatsApp" card points to a wa.me link with an example number. Put your own WhatsApp number in its place.

You can also rename the folder "Prices: clicked" and change the waits: 6 hours for a button tap, 2 hours before the nudge.

Let AI spot price questions

The AI version has no keyword. Inrō's AI reads each top-level comment on your next post and starts the flow when the comment asks the price, in any words. This is intent detection, and the intent written in the trigger reads: "Asks the price, the cost or how much something is, in their own words. Not a compliment, a friend tag, or a question about delivery, sizes or stock." It can catch "how much?" or "cost?", which the keyword version lets pass.

Everything after the trigger stays the same, except a softer nudge: "No rush, the link is just above." AI detection uses AI credits, and only when a comment matches. The keyword version needs none.

More flows for shops: Instagram automation for e-commerce brands.

Best tips for your scenario

• Put the real price in the first DM, and match it to the post. The person asked for it, so give it first. Selling several products? Give each its own post, or edit the DM before each post. Keep both buttons: a tap is how the person opts in to the next message.
• Write "Comment PRICE" in your caption. The buyer leaves one word instead of writing you a message, and the price arrives in their DMs. The comment to DM caption generator writes that caption for you.
• Add the words your audience writes. If people comment "pp" or "cost", add them as extra keywords in the trigger. For questions in any phrasing, use the AI version.
• Run one version per post. The keyword and AI versions both answer price comments on your next post, so a comment with "price" matches both. Turn on one of them, or put both in a priority folder: a folder of automations where only the highest one in the list runs when several match the same comment.

FAQ

Can someone tap both buttons?

Not as built: the first tap picks the branch, and a later tap on the other button does nothing. To let people open both the product card and the WhatsApp chat, open the price DM and set "Allow one click on" to "each button".

Does it answer "how much?" without the word price?

The keyword version does not: the word price, or another keyword you add, has to be somewhere in the comment. The AI version can: it reads the comment and starts the flow when it asks the price in any words.

Is the WhatsApp step a WhatsApp integration?

No. It is a link card that opens a WhatsApp chat with your number. Inrō sends no WhatsApp messages; once the person taps, the conversation happens in your WhatsApp.

Should I just put the price in the caption?

If your price is fixed and simple, you can put it in the caption as well. The template adds the product link in their DMs, the choice of a WhatsApp chat with you, and a nudge for people who have not opened the link.