Sell Instagram DM automation as a recurring agency service

The Inrō Agency Partner Program helps agencies launch plug-and-play DM funnels and AI-driven experiences across clients.

Read Terms & Conditions

What makes the Agencies Partners program appealing?

Lifetime revenue share

Earn 20% lifetime commission on standard client subscriptions tied to your agency.

Risk-free first client pilot

Give one client 1 month fully unlocked, no software cost, you keep 100% of your service fees.

Free agency account

A full-featured Inrō account for your own brand, demos, and internal training.

Training and resources

Onboarding, trainings, templates and materials to help you sell and deliver confidently.

Partner portal (multi‑client)

Account switching, template replication, basic multi-client metrics & exportable reports.

Two growth paths

Choose: Commission model (monthly/annual standard) or Official Reseller (annual licenses at flat discount).

How the program works

Monetize your influence in less than 5 minutes.

1

Apply and intro call

Share your agency focus and confirm fit with the Inrō team.
2

Onboarding and train

Get access to your free agency account + training + starter templates.
3

Launch your first client POC (within 60 days)

Use your 1-month fully unlocked trial to run a real pilot with zero tool risk for the client.
4

Scale and earn

Roll out across more clients using templates and the Partner Portal.
5

Grow together

Regular check-ins and feedback sessions to shape agency-focused improvements.

Choose the path that suits you best

Path 1: Inrō Partner

Commission model

  • 20% lifetime commission

    Earn on standard subscriptions

  • Best for recurring revenue on ongoing client subscriptions
  • You still keep 100% of your agency setup and management fees

Path 2: Inrō Official Reseller

Annual licenses

  • Flat discount on annual licenses

    Based on the margin

  • Best for packaging the license inside a fixed annual and retainer offer
  • You still keep 100% of your agency setup and management fees
  • Reseller deals don’t earn lifetime commission

    Discount replaces it

Co-branding, badge & listing
to boost your credibility

Deliver faster across clients with the Partner Portal

Built for agencies managing multiple workspaces:

  • Easy account switching

    One login, quick switching across client workspaces

  • Scenario & template library

    Recommended funnels + agency templates you can duplicate

  • Multi-client metrics (basic)

    High-level view across client activity and key outcomes

  • Exportable reports (PDF/CSV)

    Simple reporting you can brand and share

  • Partner view

    Connected accounts, subscription status, partner earnings view

Look official, without losing your agency brand

Annual licenses

  • Partner badge

    Use the “Inrō Agency Partner” badge in your marketing

  • Website listing

    Eligible to be listed as an official partner

  • Co-branding (grey label): where technically possible

    “Powered by Inrō + your Agency” on select client-facing assets

  • White-label: subject to feasibility and agreed terms

    Can be explored on select surfaces

Who this is for?

  • Marketing, growth, and performance agencies
  • Social media, creator and influencer agencies
  • Boutique consultancies / freelancers managing multiple Instagram clients
  • CRM / automation specialists building funnels and DM flows

Baseline requirements

  • Have at least one client prospect for your first POC
  • Launch your first client POC within 60 days
  • Maintain at least one active paying client per quarter to stay in the program
  • Program entry is subject to review/approval

Frequently Asked Questions

Is this program tiered?

No — it’s a single tier for approved agencies.

What does “lifetime commission” mean?

Commission continues while you remain an active partner and the client subscription stays active and tied to your agency.

How do clients get tied to my agency?

Via partner tracking (referral link / portal association / confirmation).

When do commissions get paid?

Commissions are paid after a short delay to account for refunds/chargebacks, and payouts start once you reach a minimum threshold.

Can I charge my own setup/management fees?

Yes — your service pricing is yours to define and keep.

What is the risk-free POC exactly?

One client gets 1 month fully unlocked with the software cost waived; you can still charge and keep your full service fees.

Do you send leads/referrals to partners?

We may refer users asking for done-for-you help, based on fit and availability — referrals are optional and not guaranteed.

Can we white-label Inrō?

Co-branding is available on select assets where feasible. White-label/reduced-branding can be explored on select surfaces, with terms agreed in writing.

What happens if a client cancels or gets refunded?

Partner earnings adjust accordingly for that subscription.

Not sure this is what you need?

Just want Inrō for your agency clients?

See Inrō for Agencies

Not an agency, and want done-for-you help?

See Managed Account plan

Try Inrō and leverage the power of Instagram marketing automation

Attract more leads, target them with DM marketing, and automate all your interactions on Instagram!