Answer Instagram comment questions with AI

Get asked a lot in your comments? This template pairs a short public line with a private answer from your AI Agent in the DMs, so each real question gets a reply without you typing it.

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Answer Instagram comment questions with AI

About

Someone asks a question under your next post and gets a short public line plus a private answer from your AI Agent in the DM. Copy the template.

When someone asks a real question under your next post, Inrō adds a short public line such as "Good question! Check your DMs", and your AI Agent sends the answer in their DMs. Each person it matched goes into the folder "Answers: asked", so you see them all in one list.

Whole flow in Inrō: AI-detected question trigger, public reply, AI Agent auto-DM and the Answers: asked folder

What the template does, step by step

1. A real question on your next post starts it

There is no keyword. AI checks each comment against an intent you can edit, which reads: "The comment asks a real question about the post, the product or the service, such as how it works, the price, sizes or how to book. Not a tag, an emoji, a compliment, a complaint or a single keyword."

The text rules out tags, emoji, compliments, complaints and single keywords. The AI judges one comment at a time, and Inrō notes that AI-detected intents may not always be accurate. Only top-level comments count, not replies inside a thread, and your own comments never start the flow.

Only a single post is watched: the first one you publish once the trigger's date has passed. Copying the template sets that date, so look at it before you publish (details further down).

2. A short public line points to the DM

Inrō replies under the comment with one of three lines, picked at random: "Good question! Check your DMs", "Replied to you by DM" or "Just sent you a DM 🙂". You write these lines yourself, no AI writes them, and the comment is not liked.

The line goes up only once the DM has gone out, so nobody is told to check a DM that never came. The DM itself is a private reply, sent through the comment to DM feature. Instagram lets a business send one private reply to a comment, (Meta for Developers, checked 23 October 2026). One good answer fits that well.

Three Check your DMs reply variants, then an AI Agent auto-DM set to a normal message of about 25 words

3. Your AI Agent answers in the DM

The "AI Agent auto-DM" step, "Let your AI Agent reply once to the last message or comment", sends the answer. It is set to "Normal message (~25 words)", so each answer is about 25 words long. The other choices are about 10, 50 and 100 words.

There is nothing to type into this step. The answer is written from your AI Agent's settings and the knowledge you add to it.

The template sends one answer and nothing else. If the person writes back, what happens next depends on your own AI Agent and inbox settings, or on you.

4. The person goes into "Answers: asked"

Last, Inrō adds the person to the folder "Answers: asked". Filter your Inrō inbox and CRM by that folder and you see everyone the template matched, each next to their conversation.

Read the folder as a list of matches. The conversation itself shows what each person was sent.

What to change before you turn it on

The trigger comes set up: your next post, top-level comments only, and an AI-detected question as the filter. The template arrives turned off.

Inrō comment trigger: next post only, AI-detected intent for comments that ask a real question

Check six things before you go live:

The trigger date. Open the comment trigger. Under "Select the posts", "Next post only" reads "Automation will only trigger on the first post after" a date. Press Reset date, then Save scenario, just before you publish your post.
The intent. The field "Describe comment intent" holds the text from step 1 above. Edit it to the questions your followers ask: swap "sizes" for "opening times", or add "shipping".
The three public lines. "Good question! Check your DMs", "Replied to you by DM" and "Just sent you a DM 🙂" are plain text. Rewrite them in your tone. If you write to followers in more than one language, add lines in each.
The answer length. "Normal message (~25 words)" can be about 10, 25, 50 or 100 words. Pick the one that fits your answers.
Your AI Agent. The answer comes from its settings and from the knowledge you add to it, so fill those in first. The agent knowledge base page explains what to put there, and the brand voice guide helps with the style rules.
The folder. Rename "Answers: asked" if you keep one list per product or service.

The template needs no link and no email address.

Best tips for your scenario

Fill your AI Agent with what people ask. Price, sizes, shipping, how to book: the answer is written from your AI Agent's settings and knowledge, so a question you have covered gets a useful answer. Add the five questions you get most, as written in your comments.
Read the first answers before you promote the post. Ask a test question from another account, or look at the first real ones in your inbox. If an answer is off, change the knowledge or the style rules of your AI Agent, then try again.
Press Reset date before every new post. In the comment trigger, under "Select the posts", "Next post only" shows the date it counts from. Press Reset date, then Save scenario, just before you publish, so the flow watches the post you are about to share.
Keep it apart from your other comment automations. A price question may also match "Auto DM your link on Instagram without a keyword" or a PRICE keyword template, and "Reply to comments with AI" takes questions too. If you run more than one on the same post, put them in a priority folder: a folder of automations where only the highest one in the list runs when several match the same comment.
Work the "Answers: asked" folder every day. It lists everyone the template matched. Open the conversations of people with an order, a booking or a follow-up question, and answer them yourself.

FAQ

Can AI answer questions in my Instagram comments?

Yes, in the DM. This template pairs a short public line with a private answer from your AI Agent. If you would rather the AI answered in public, use the Reply to comments with AI template.

Does the AI answer in public?

No. The public line is one of three you write, and the answer goes to the person's DMs. The comment section shows only "Good question! Check your DMs" or one of the other two lines.

Does it answer every comment?

No. It picks up top-level comments that the AI reads as a real question. Tags, emoji, compliments, complaints and single keywords are left alone, and so are replies inside a thread and your own comments.