Send an AI prompt from Instagram comments

Want to hand your AI prompt to everyone who asks for it in the comments? This template sends each commenter a link to your prompt in their DMs and reminds the people who have not opened it.

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Send an AI prompt from Instagram comments

About

Someone comments PROMPT, taps once in their DMs and gets a link to your AI prompt. Copy the template and see every step.

Ask people to comment PROMPT on your next post. Each one gets a reply under the comment and a DM with one button. A tap sends a link card to the page that holds your AI prompt, and everyone who opens it goes into a folder. Anyone who has not opened it after 2 hours gets one reminder.

Inrō flow from the PROMPT comment trigger to the link card, the AI prompt: clicked folder and the 2-hour reminder

The DM does not contain the prompt itself. It carries a link card to a page you own, where the prompt sits ready to copy. The template ships with an example address, which you replace with your own page (see below).

What the template does, step by step

1. Someone comments PROMPT

The flow reacts to top-level comments that contain the word PROMPT, in capitals or not. "prompt" and "prompts" both count, and a reply to someone else's comment does not. Inrō sends the DM through its comment to DM feature.

It watches one post: the first one you publish after the date in its trigger. That date is set when you copy the template, so check it before your PROMPT post goes up (see below).

2. The reply and the first message

Inrō answers under the comment with one of three replies, picked at random: "Sent the prompt to your DMs", "Check your DMs for the prompt" or "Just sent it to your DMs 🙂". The public reply only goes up once the DM has gone out. In the DM Benchmark, a public reply as well as a DM converted at 46%, against 29% for a DM alone.

The first message is "Want the full prompt? Tap below and it's yours." It has one button, "Yes, send it", and waits 6 hours for the tap. The tap is the person's reply: Instagram lets a business send one private message to a person who commented, and the conversation continues once they respond (Meta for Developers, checked 23 October 2026).

3. The link to your prompt

After the tap, the person gets a link card titled "Prompt and tool", with the button "Get the prompt". Behind that button goes the page that holds your prompt.

The link goes on message two, after the tap. Across the 798,041 conversations in Inrō's DM Benchmark, a link on message two converted at 42%, against 29% on message one. That is a benchmark finding, not a result of this template.

The Prompt and tool link card with the button Get the prompt, the folder AI prompt: clicked and the reminder after 2 hours

4. The folder and the reminder

Everyone who taps "Get the prompt" goes into the folder "AI prompt: clicked", even if the tap comes after the reminder. Filter your Inrō inbox by that folder and you see who opened your prompt page.

A person who has not tapped the link after 2 hours gets one message: "Have you checked the link yet?" The 2 hours is only the wait before that reminder. The template runs once per person, so a second PROMPT comment from the same person gets nothing.

What to change before you turn it on

The trigger comes set up: comments that contain PROMPT, on your next post, top-level comments only.

Comment trigger in Inrō: next post only, comments with the keyword PROMPT

Check six things before you go live:

The trigger date. Open the comment trigger. Under "Select the posts", "Next post only" reads "Automation will only trigger on the first post after" a date. Press Reset date, then Save scenario, just before you publish the post that asks for the word.
The keyword. Keep PROMPT, or pick a word that fits your prompt, like CAPTION. Say it in your caption or video. To test a word first, try the Comment-to-DM Keyword Planner.
The link. The "Prompt and tool" card points to an example inro.social address. Paste the link to the page that holds your prompt. The template sends this link, not the prompt text.
The first message and the card. Replace "the full prompt" with the name of yours if you want, and rename the card title and the button "Get the prompt".
The folder. Rename "AI prompt: clicked" if you keep one list per prompt. You can also change the waits: 6 hours for the button, 2 hours before the reminder.
The public replies. Keep the three replies or write your own. One of them goes under each comment.

Best tips for your scenario

Say the word where people already look. Put "Comment PROMPT" in the first line of your caption and in the video itself. The flow only reacts to comments, so the ask has to be on the post.
Give each prompt its own keyword. The template runs once per person, so someone who already got the first prompt gets nothing if they comment the same word again. Change the keyword and the link for each new prompt.
Put the whole prompt on one page. One prompt per page keeps the button's promise: the person taps "Get the prompt" and lands on that prompt. To let readers ask you a question, add a link from the Instagram DM link generator at the bottom of that page.
Keep it apart from your other comment automations. If another automation also reacts to the word PROMPT on the same post, put the two in a priority folder: a folder of automations where only the highest one in the list runs when several match the same comment.
Follow up with the "AI prompt: clicked" folder. It lists everyone who opened your prompt page. Message them when you publish a new prompt or a tool that goes with the first one. If you answer someone by hand, turn on "Interrupt when you reply manually" in the scenario settings, so the reminder does not land in the middle of your conversation.

FAQ

How do I send an AI prompt from Instagram comments?

Ask people to comment a word like PROMPT on your next post. This template replies under each comment, sends a DM with one button, and on the tap sends a link card to the page that holds your prompt.

How long does someone have to tap?

6 hours. The first message waits 6 hours for a tap on "Yes, send it". If nobody taps, nothing else is sent to that person.

Do they need to follow me?

No. The template has no follow check: anyone whose comment contains the word gets the first message.

What happens if they never open the link?

They get one reminder, "Have you checked the link yet?", 2 hours after the link card. A tap after the reminder still counts, and the person goes into the "AI prompt: clicked" folder.

Can I send a different prompt on each post?

Yes. Change the keyword and the link on the card, then press Reset date before your next post. Each person gets the template once, so a new prompt needs a new keyword.

Not sure how it work?

Read posts about templates on our blog.